A Primary Service that Communication Lines offers is to receive your information, and by applying
architectural skills, to arrange it in a fashion such that it is not only available or accessible to
the target audience, but it is meaningful... that it is job-centric, real-world,
substantial information to be used to perform a task or make a decision.
As information
architects, we provide the assembling of data in a wide variety of deliverables.
Developing documentation, including online help and web-based training, is similar to
the development of a software application, and requires a staged development
methodology to ensure the successful completion of a project.
Technical documentation and training is a partner to the IT industry and provides the
procedures, processes, presentations, instruction, and visuals necessary for users to
perform their jobs. It can confidently be said that as long as the IT industry exists,
technical documentation and training will be in demand. And since we know that as the IT
industry continues to grow in response to increased demands for new services, and as maintenance of
existing services in a wide range of industries continues to grow, documentation and training firms
will increase proportionately to the types of products and services being provided.
Any organization today must focus on its core business functions in order to survive, and
therefore, non-core functions can be outsourced. Outsourcing gives the potential
client the right combination of people, processes and technology to operate effectively in
the global marketplace without burdening time and budget.
Communication Lines Provides Superb Products and Services
Documentation: Documentation as a product can be produced in three standard formats: hardcopy, PDF (or
Microsoft Reader), or online for viewing in HTML or another markup language with
Flash components.
End User Guides, System/Administrator Guides, Policy, Procedure, Process Guides, Reference Guides, Technical Editing, Online Help, and Newsletters are Communication Lines' standard documentation product
offerings.
Training: Training often follows on the heels of a documentation project, or, alternatively, can be
placed ahead, during the quality testing phase for a product, or as a separate initiative
altogether.
Typically, if both documentation and training deliverables have been identified as being
needed, one lends itself to the other. This means that if training materials were developed
first, the content is again reused for documentation deliverables. Similarly, any
documentation that is developed may be used and re-fashioned for training deliverables.
Training is a necessary initiative whenever the user needs updated information,
instruction on using a new product, learning a new skill, receiving instruction for
certification, meeting safety standard requirements, academic requirements, and other
demands. To keep costs down, reach a larger
audience, many training initiatives today look to online delivery as the preferred format.
Instructor-Led, Training Plans, Online Distance Learning, Delivery,Train-the-Trainer, Online University, and Product Certification are Communication Lines' standard training product
offerings.
Marcom: Marcom, defined as “marketing communications,” meets the information needs for
marketing initiatives, sales, creative services, advertising goals, and sometimes corporate
communication projects. The objectives for content are very different than technical
documentation deliverables. The goals in marcom are to reach a targeted audience and
evoke a response (i.e., make a purchase, contact the organization, etc.).
White Papers, Data Sheets, Branding Guides, Presentations, Newsletters, Website Content and Design, and Multimedia are Communication Lines' standard marcom product
offerings.
Corporate Communications: Corporate communications, long associated with ‘bad news from the top’, actually is
necessary on a daily basis in any organization. Corporate communication departments are
responsible for producing communication pieces that advise internal audiences or
external customers about a specific topic. Corporate communications, however, are more
than just quick messages. Without a communication plan, no organization can survive.
The communication plan also identifies various other communication deliverables
necessary to raise awareness within a community or specific part of an organization. The
need for corporate communications is generally identified at the very top of an
organization, and typically, corporate communication professionals report directly to the
president or senior executive staff member.
Communication Plans, Annual Reports, and Employee Magazines are Communication Lines' standard corporate communications product
offerings.
With a combined experience of thirty years in the consulting business,
Communication Lines brings a wealth of experience to your next
project with a successful track record with past clients and
deliverables. Communication Lines stands ready to help you find, define, or return to your reason for being.